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GTM Content Program Manager

Company: VirtualVocations
Location: Gary
Posted on: April 5, 2025

Job Description:

A company is looking for a GTM Content Program Manager to support go-to-market strategies for SMB sales.
Key Responsibilities

Adapt central product marketing content for SMB needs and lead cross-functional stakeholders in executing go-to-market strategies
Write and maintain centralized sales content, including email templates and pitch decks, while ensuring alignment with product documentation
Track and report on global go-to-market sales motions and manage the content intake request process for regions

Required Qualifications

3+ years of experience in sales, marketing, or sales operations in the SaaS or technology industry
2+ years of experience in sales content strategy and go-to-market strategy
Strong project management skills with the ability to manage complex initiatives independently
Experience with content management tools such as Docebo, Highspot, or Asana is a plus
Proven ability to lead global, multifunctional workstreams and drive stakeholder accountability

Keywords: VirtualVocations, South Bend , GTM Content Program Manager, Executive , Gary, Indiana

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